| Transcend The world's first alpine goggles with real-time GPS data viewable through a head-mounted display system. Transcend also boasts data transfer and post-processing software. |
Innovation of Use
Recon took the usual concept of goggles and added a whole slew of additional features which boost convenience and capacity of use. This is an example of innovation of use, “a product that improves or modifies its usage...as compared to products already on the market.” These goggles when given the power to project images on the screen allow many possibilities. Recon made sure to cover as many as they could think of, including capitalizing on a very popular trend of smart phones. They integrated the technology of receiving texts into the display. Although they totally revamped goggles with very new concepts of measuring speed and altitude, they made sure to also include features which are common and held dear by the people.
Typological Innovation:
The Xbox 360 is not by any means a recent development in the gaming world, however I thought of it as a very good example of typological innovation. The 360 was designed by Astro Studios in collaboration with Mike and Maaike, owners of a well known design firm. The original Xbox, designed by a Teague, a Seattle based company was a groundbreaking platform in 2001. The Xbox was a black rectangle which excentuated the letter X and worked with more geometric forms. The Xbox 360 had to have as much as an impact upon the market as the first Xbox. Therefor they switched up the design philosophy. The 360 is a white vertical hourglass shape. Mike and Maaike said they designed this with the concept of gravitational pull, hence the sides pulled in towards the middle. The overall product utilizes more organic and rounded shapes. This is even demonstrated in the controllers. Typological innovation relies on aesthetics to connivence the consumer of it’ absolute domination in presence and power than its previous model. This is normally done by turning the original product on its head and in general working with a completely different design philosophy.
No comments:
Post a Comment